AI Insights · Timothy · July 2025
Social Apps Performance in Serbia Q2 2025 on Unified Platform
Explore the performance trends of the top 5 social apps in Serbia during Q2 2025, including TikTok, Instagram, Threads, Facebook, and OmeTV.
The second quarter of 2025 in Serbia saw varied performance among the top social apps on the unified platform, with data provided by Sensor Tower offering insights into weekly downloads and revenue trends.
TikTok - Videos, Shop & LIVE demonstrated a dynamic revenue pattern, peaking at around $26K at the start of April and ending the quarter with a similar figure. Weekly downloads fluctuated, reaching a high of approximately 19.6K in mid-April before stabilizing around 13K by the end of June.
Instagram saw a steady weekly revenue increase, beginning at $4.4K and climbing to $5.4K by the end of June. Downloads showed a downward trend, starting at 13K and dropping to about 10.2K.
Threads maintained stable downloads, with numbers hovering around 12K at the start and closing the quarter at 9.6K.
Facebook experienced consistent revenue, averaging around $700 with a slight dip in the final week. Downloads fluctuated, peaking at 8.4K in mid-May and concluding the quarter at approximately 6.8K.
OmeTV – Video Chat Alternative saw a gradual revenue increase, starting at $926 and finishing strong at $1.6K. Downloads varied, with a notable dip mid-quarter and recovery to around 3.8K by the end of June.
For more detailed insights and trends, additional data can be accessed through Sensor Tower.
